Phone: +31654761383

Martijn Lofvers

Martijn Lofvers (1967) is founder and CEO of Supply Chain Media and Chief Trendwatcher of the Dutch Supply Chain Magazine and the European quarterly magazine Supply Chain Movement. He is a regular speaker and workshop facilitator on the topics of business and supply chain strategy, scenario planning and business war gaming, and supply chain innovation and start-ups at international conferences.

He is also the architect of the SCM IT Subway Map Europe with the positioning of all the major supply chain software vendors since 2011. Martijn Lofvers is marked as a Top 10 supply chain influencer on LinkedIn globally, for creating original knowledge content to improve the capability of the supply chain community.


  • Business & supply chain strategy
  • Scenario building, storytelling & business war gaming
  • Supply chain software applications
  • Digital supply chain and start-ups
  • Ecosystem visualisation & mindmapping
  • Business development and B2B marketing


  • Post-doc Business Strategy at University of Groningen
  • Master in Industrial Engineering & Management Science at Eindhoven University of Technology

Publications books

  • ‘History of the Supply Chain’ (2009) in Dutch with Marco van der Hoeven and Feico Houweling
  • ‘Death March’ (2008) World War 2-based novel in Dutch

Business languages

  • English
  • Dutch
  • German


  • Reading (history, management, thriller, graphic novels)
  • Water colour painting
  • Fitness


Founder and CEO of Supply Chain Media (2010-)

  • Launching the European magazine Supply Chain Movement and the SCM IT Subway Map Europe (in 2011), and the European Supply Chain Start-up Contest (in 2018)

Publisher of Supply Chain Magazine and sports magazines at Springer Nature (2005-2009)

  • Launching a Dutch magazine on Supply Chain Management (SCM) successfully

Publisher of Logistics & IT magazine and website at Reed Elsevier (2002-2005)

  • Managing a portfolio of business magazines on Logistics and IT very profitably

Editor-in-chief of ITcommercie magazine (2000-2002)

  • Launching a Dutch magazine on Customer Relationship Management (CRM) successfully

Editor-in-chief of ITlogistiek magazine and (1997-2000)

  • Launching a Dutch magazine on Enterprise Resource Planning (ERP) successfully